Fortified by way of Aura–a premium paint synonymous with unsurpassed surface smoothness and rich, true color–this color collection offers a wide range of hues, from saturated and bold to soft pales and neutrals.
A Heightened Color Aesthetic
Each of the 240 colors of Aura Color Stories is influenced by the light in a room, highlighting subtle undertones and color characteristics.
This intriguing collection’s precise color formulation includes:
An Evocative Storyteller
Every Aura Color Stories color tells a unique tale that evokes emotion and feeling through color. Intuition CSP-610, seen here, inspires with its own story: A soft infusion of blue that feels just right, like a bird’s egg or a spring wildflower.
Aura Color Stories is a collection for the color curious; it’s for those who appreciate the subjectivity of color, and all the nuances and variations therein.
Rich Color That Stays True Over Time
Aura’s proprietary Color Lock® technology enhances Aura Color Stories further: With its ability to microscopically bond color pigments to dry paint film, color doesn’t fade, even after repeated washing. Other premium quality performance attributes of Aura Interior paint include...
*Zero VOC according to EPA Method 24.
Pretty Meets Practical
Aura Color Stories, available in Aura Interior paints, pushes boundaries when it comes to defining color. But it also delivers everyday practicality too.
Many people mistakenly think that a higher sheen level–like satin–is the only solution for dealing with humidity in bathrooms.
Good news for the busiest rooms in your home: You can access the unique, nuanced color of Aura Color Stories in a luxurious matte finish with Aura Bath & Spa paint. From repelling moisture to maintaining color integrity, this pairing delivers both style and substance to bathrooms.
Every year, paint enthusiasts and interior designers eagerly await the announcement of Benjamin Moore’s Color of the Year, a paint trend forecast that sparks excitement and debate. Whether people are quick to embrace the color or need time to warm up to it, the influence on paint and design trends is undeniable. For 2025, Benjamin Moore introduces Cinnamon Slate (2113-40), a color that’s set to redefine how we approach interior paint choices.