Interior stains seem to be more of a specialty product, how can a dealer leverage them to get new customers and what have they done to make it successful?
Interior stain projects are often more challenging, making it more of a specialty product. The unpredictability created by the variances in wood types, the way the wood is cut and the humidity levels alone, account for great challenges when it comes to satisfying the customer's desired outcome for opacity and color. However, with these challenges comes the opportunity for a dealer to position themselves to their targeted customers as a true coatings and service provider. Providing the desired wood finish starts with the fantastic line up of Lenmar products.
Combine this with the expert knowledge and service levels that are continuously executed by independent retailers’ results in exceeding customers’ expectations along with becoming the paint destination for future customers.
What are some innovations taking place in the field and what advantages do they bring to the table?
Coatings are becoming more advanced in color retention, open time, and water, chemical and abrasion resistance.
Is it easier to market stain along with the paint? Is it easier to sell a brand of stain because consumers already trust the paint?
Since interior stains are more of a specialty product, stain lines are typically positioned separately from paint. With specialty products, such as interior stains, customers look for products that meet the specific application and performance needs of their project.
Spring has sprung, which means it’s time to spruce up your exterior spaces. One of the easiest ways to achieve instant curb appeal is to add a pop of personality to your front door. Visit our store today to receive color advice from our Regal Paint Centers in store sonsultants.
Looking to update your home for the season but don’t have time or budget for a major renovation? Do it right with these three easy DIY paint projects that can each be done in just a day. Visit our store to receive advice from our Regal Paint Centers in store consultants.
Painting your front doors this season? Consider this finish and color trick from color expert and designer at Regal Paint Centers, Ann Pailthorp. "One of my favorite tricks when it comes to selecting colors for front doors is to select a color that is a nod to a color you will find inside of the home.