Interior stains seem to be more of a specialty product, how can a dealer leverage them to get new customers and what have they done to make it successful?
Interior stain projects are often more challenging, making it more of a specialty product. The unpredictability created by the variances in wood types, the way the wood is cut and the humidity levels alone, account for great challenges when it comes to satisfying the customer's desired outcome for opacity and color. However, with these challenges comes the opportunity for a dealer to position themselves to their targeted customers as a true coatings and service provider. Providing the desired wood finish starts with the fantastic line up of Lenmar products.
Combine this with the expert knowledge and service levels that are continuously executed by independent retailers’ results in exceeding customers’ expectations along with becoming the paint destination for future customers.
What are some innovations taking place in the field and what advantages do they bring to the table?
Coatings are becoming more advanced in color retention, open time, and water, chemical and abrasion resistance.
Is it easier to market stain along with the paint? Is it easier to sell a brand of stain because consumers already trust the paint?
Since interior stains are more of a specialty product, stain lines are typically positioned separately from paint. With specialty products, such as interior stains, customers look for products that meet the specific application and performance needs of their project.
Repainting a room is a relatively fast and easy way to transform your surroundings, and breathe new life into a space. Whether you experiment with a completely different color, or look to the same color that you’ve loved for years, a freshly painted room will be an instant update. Learn more here and visit our store to receive color advice from our in-store consultants.
There are a few factors to consider when selecting sheen – the condition of your walls, the main function of the room, and the aesthetics or mood you are aiming to create. The sheen selected can serve a functional purpose, but it can also act as a design detail. Visit a Regal Paint Centers location for product and color advice.
Looking to update your home for the season but don’t have time or budget for a major renovation? Do it right with these three easy DIY paint projects that can each be done in just a day. Visit our store to receive advice from our Regal Paint Centers in store consultants.